Why I Don’t Believe in “Balance” — and What I Practice Instead

Let’s get real. I don’t believe in “balance.”

Not in the way it’s often sold to us: that your work, your family, your goals, your health, your partner, your spirituality, your social life, your dog, your sleep, your screen time, your green juice, and your meditation practice should all have equal energy every single day.

That’s not balance. That’s burnout in prettier packaging.

When I was in my late 20s and building my first business while raising a toddler and navigating new marriage and blended family dynamics, the last thing I needed was a lesson on “how to juggle everything.” What I needed was a North Star.

A clear sense of priorities, with the courage to say this matters now, and that can wait.

Because high achievers don’t need balance.


We need alignment.


And alignment doesn’t mean everything is equal—it means everything is intentional.

These days, I still live this truth. When I’m in prep mode for competition season, my training and nutrition are higher on the priority list. When I’m in a launch phase, my time and focus lean into serving my clients and community. And when I’m off-grid with my husband and kids? That’s exactly where I’m meant to be.

Balance sounds nice. But alignment? Alignment builds empires—and peace.

Here’s how to find yours:

  • Ask yourself: What actually matters to me right now?
  • What gets to have more energy this season—and what doesn’t?
  • What am I ready to stop apologizing for prioritizing?

     

That’s how you reclaim your power. Not by balancing everything. But by choosing what matters most.

Want help getting clear on your priorities—without guilt?

Grab a copy of my book The North Star Method on Amazon. It’s the framework I’ve used with high-achievers across industries (and with my own kids!) to stay aligned with their mission and vision in every season.

Feel free to share it directly to your socials.

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Jessica Perez-Beebe

Jessica Perez-Beebe is an award-winning coach, author, speaker, and entrepreneur with more than two decades of experience helping athletes and entrepreneurs transform their lives and businesses. Since the age of 27, she has built and led multiple businesses — including successfully selling one of her companies — and founded Live Now, LLC, where she trained and certified hundreds of coaches to become influential leaders who create lasting change in their own communities.

Her signature North Star Method teaches high achievers how to escape the cycle of busyness and burnout, reconnect to a deeper vision for their life and work, and create success that is both purposeful and sustainable.

Jessica is known for her leadership and communication excellence across multiple industries. Follow along on her blog, newsletter, and Instagram to stay inspired, stay connected, and see what’s next.

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Achieve More by Doing Less: Discover the Framework High Achievers Use to Find Fulfillment Without Overwhelm

Are you ready to stop chasing small goals and start creating a life aligned with purpose, clarity, and ease?